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Value Drivers International

Strategic Vision& Execution

Delivering measurable results through strategic transformation and operational excellence, for leadership teams, boards and investors in complex, high-stakes situations.

  • Strategic TransformationValue thesis, strategy and capital allocation
  • Performance ImprovementMargin, cash, operations and turnaround
  • Leadership SolutionsC-suite, board and top-team effectiveness

Selected clients and mandates

  • Global technology leader
  • Investment bank real estate
  • Industrial holding
  • Deep-tech institute
  • LSE-listed retailer
  • Consumer AI leader

Engineered for transformation and resilience

VDI Group is an international professional services company specializing in strategic transformations, performance improvement, turnaround management and leadership solutions.

We partner with leadership, boards, investors, financial institutions and other stakeholders to deliver rapid, sustainable results in complex and high-stakes situations.

We combine first-principles strategy, operations, product and people capabilities into one powerful system that creates tangible and sustained value. Delivery is senior and partner-led, with flexible economics aligned to scope, complexity and measurable outcomes.

Who we work with

  • Leadership teams
  • Boards of directors
  • Investors and private equity
  • Financial institutions
  • Founders and shareholders
90%
Client retentionDeep relationships founded on real-world results and mutual trust.
20+
Years of impactStrategic growth and operational excellence across multiple sectors.
150+
Executive placementsVisionary leaders positioned within global corporate powerhouses.
3.5x
Scale multiplierAverage organizational efficiency uplift post-transformation.

From value thesis to sustained results

Our transformation model is a structured, results-oriented approach that combines rigorous analysis, solution design, hands-on implementation and sustainable capability transfer.

We discover the shareholders' agenda, strategic ambition, risk appetite, guardrails and asset-level value hypotheses, and align on what success looks like in 24–36 months.

Six parallel tracks run through every stage

  • Value and capital
  • Operating model and performance
  • Product, marketing and sales
  • Leadership, talent and culture
  • Technology, AI and data
  • Governance and change
We co-own the transformation from the first hypothesis to measurable, client-owned results.
The model is modular by design. It runs as a full-enterprise initiative, a post-acquisition value-creation program, a turnaround, or a focused leadership and performance reset.

Ambition meets strategy

Eight solution areas, combined into one system: first-principles strategy, operations, product and people capabilities working on the same value agenda.

Strategy and value

  • Reveal the value thesis and full-potential ambition
  • Craft bold business strategies
  • Design market expansion roadmaps
  • Shape compelling product portfolios
  • Drive capital allocation and M&A
  • Translate strategy into execution blueprints for sustainable shareholder value growth

Cases

Eight mandates, from a global technology leader to a deep-tech start-up: the challenge we were given, how we approached it and what changed.

Sales transformation in technology

A global technology leader

One of the world's largest multinational technology corporations, developing software and consumer electronics.

The challenge

Accelerate growth in a priority geography by improving sales effectiveness and rapidly scaling commercial and delivery capabilities. The expansion required a stronger operating model, broader enterprise and channel coverage, and significant reinforcement of management, sales and engineering capacity.

Our approach

  • Assessed the market, competitive landscape and capability requirements
  • Redesigned geographic management coverage across several countries
  • Strengthened the enterprise segment, including key-account coverage and capabilities
  • Developed the partner-management and channel-sales model for mid-market
  • Defined the engineering scale-up plan, including workforce architecture
  • Built the leadership capacity required to implement the new commercial model

Results and impact

  • Improved sales execution, partner coverage and delivery capacity, enabling faster regional scaling and accelerated revenue growth
  • Strengthened leadership with a Regional COO, CMO and VP Channel Sales
  • Expanded commercial coverage with 15 enterprise, regional and channel-sales professionals
  • Scaled engineering and consulting capacity by more than 20 specialists

Representative engagements

Twenty further mandates across corporate finance, technology and consumer businesses.

  • Value creation

    Accelerated post-acquisition value creation for a global investment bank's real-estate commercial assets by supporting deal execution and financing, while installing leadership teams that drove rapid operational integration.

  • Transformation

    Developed growth and transformation strategies for technology portfolio companies, led R&D restructuring and realigned product portfolios; strengthened leadership and governance through C-suite placements.

  • Leadership

    Developed an executive talent strategy aligned with growth and regional expansion priorities; assessed leadership, mapped relevant markets and benchmarked capabilities to drive organization design and hiring decisions.

  • Market entry

    Designed market-entry and expansion strategies for a priority geography, including market potential, operating model and commercial coverage, with roadmaps to accelerate growth across target markets.

  • Sales transformation

    Led an end-to-end sales transformation, redesigning the commercial model, regional and industry coverage and performance management, and built the leadership capacity behind it, resulting in measurable revenue growth.

  • New business unit

    Built and launched a new business unit, defining strategy, operating model, go-to-market approach and organizational structure, and the leadership and execution platform to accelerate market penetration.

  • Market expansion

    Designed and executed a market expansion program, optimizing sales strategy, geographic coverage and commercial operations, and the partner ecosystem needed to scale.

  • Growth alignment

    Aligned growth priorities with go-to-market, operating-model and supply-chain requirements; strengthened regional leadership, marketing and supply-chain capabilities to scale and execute better.

  • Operating model

    Designed the target operating model and organizational architecture, including role structures, grading and incentive frameworks, and built the leadership team to execute the strategy.

  • Commercial expansion

    Accelerated commercial expansion by refining the go-to-market strategy, strengthening provider and hospital coverage and closing critical leadership gaps across priority customer segments.

  • New business unit

    Designed a new business unit, including organization structure, grading and full C-suite placement. It became the strongest among regional peers, and its practices were rolled out across EMEA with considerable headcount cost reductions.

  • Go-to-market

    Developed the go-to-market strategy and operating model, including market entry, commercial framework and organization requirements, and installed a full C-suite for accelerated, efficient scaling.

  • Market entry

    Devised strategy, operating model and organizational design for entry into a new geography, then designed the market-entry blueprint and built the leadership capability for accelerated expansion.

  • Venture building

    Built a company from scratch, defining strategy, product, operating model, organizational architecture, R&D capability and leadership structure, and positioned it for a strategic acquisition that maximized shareholder returns.

  • Performance

    Strengthened a regional operating model and commercial leadership to support continued growth; established performance frameworks that improved operational KPIs and profit margins.

  • Investment banking

    Designed and executed the market-entry program for a new investment banking geography, defining target structure, governance, grading and compensation, and installed the full leadership suite.

  • US and Germany

    Developed and launched commercial expansion across the US and Germany, defining priorities, sales coverage and channel strategy, and brought in the leadership team to accelerate scaling and revenue growth.

  • Founder-to-CEO transition

    Redesigned the global marketing model and business development strategy for the next phase of growth, and strengthened executive leadership to enable a successful founder-to-CEO transition.

  • Turnaround

    Led an end-to-end business turnaround, redefining brand positioning, strategy, operating model, international commercial framework and C-suite leadership for renewed market relevance and growth.

  • Holding governance

    Defined the leadership and governance model for a holding company's international expansion, strengthening operational execution and financial performance, and established executive leadership for global growth.

Industries and functional expertise

  • Technology and digital

    SaaS, enterprise software, deep tech, AI, cybersecurity, telecom

  • Consumer and retail

    E-commerce, omnichannel retail, consumer goods, fashion and luxury

  • Financial services

    Banking, fintech, private equity, asset management, insurance

  • Life sciences and healthcare

    Pharma, MedTech, biotech, healthcare services, digital health

  • Industrial and natural resources

    Manufacturing, mining, timber, energy, infrastructure

  • Other key sectors

    Real estate, transportation, education technology, professional services

Leadership

Every engagement is led by a partner. Between them, our partners bring boardroom, operating and research experience, from L'Oréal, Cisco and McKinsey to academic mathematics.

  • Eli Hoffman

    Eli Hoffman

    Founding Partner

    Leadership advisor, investor and board member: internet, technology, financial services, consumer, retail, life sciences.

  • Peter Pokhvalin

    Peter Pokhvalin

    Founding Partner

    Performance improvement, turnaround management and leadership solutions for Fortune 500, venture and private equity clients.

  • Mikhail Kozlov

    Mikhail Kozlov

    Partner

    Strategy, analytics and finance. Formerly McKinsey & Company and the Gaidar Institute for Economic Policy.

  • Askar Ramazanov

    Askar Ramazanov

    Partner

    Brand strategy and place branding. Co-founder and former CEO of Theory & Practice.

Let's build your future together

Contact our team to discuss your requirements. Tell us about the situation you are facing, and we will come back to you.